What does it cost?

Start with what a call is worth. For one branch of a portable sanitation group, enquiries from search went from 13 to 28 a month within two months of the work. Fifteen more conversations a month from one yard. Put your own number on what a new customer is worth and the price below reads differently.

Most businesses your size already spend more than this in a year renting leads from a platform, and own none of it at the end.

What the build includes

One project, not a list of add-ons: design, build, launch with your team trained to run it, and getting the site found and ranking in Google and in AI answers. One clear page per thing you do and per place you do it, structure machines can read, speed, your business details consistent everywhere, every location set up properly. You launch found, not hoping to be.

What the monthly part does

Growing from there. Being found is the floor; the monthly work raises it: more visibility, more reach, more leads, month after month. New content for the questions people actually ask, listings kept current in every town you serve, AI citations tracked, and a short report each month on what moved. That, with hosting and care, is a fixed monthly amount per site.

The bands

Most single-location builds land between $7,500 and $12,000 CAD. With several locations, $10,000 to $20,000 depending on how many. Where a project lands inside the band depends on how many locations, how much is being moved across from an old site, and what it has to connect to.

Month to month, no long contract. Most of my clients stay on; it’s the part that turns a website into a growth arm, and the part that stops it ever being a project again.

How I estimate

A free audit first: where you show up and where you don’t, what visitors do, what competitors in each of your areas are doing. Back within three working days. Then a quick chat about what you want it to do. Then a fixed quote, not an estimate.