Launching the new Average Joes Mens Magazine Website


Average Joes Mens Magazine Launch

Today I have been mostly launching the new website for Average Joes Mens Magazine. A UK based magazine covering tech, cars, fashion, sport and much more.

Some interesting stats; Whilst sessions have stayed roughly the same since the new site launch, page views are up by around 3k, avg session duration is up 13% and bounce rate is down by 15%. Our retention seems to be improving well and I can only assume the new design has everything to do with that!

– David Tillyer, Managing Editor